“I am not what happened to me, I am what I choose to become.”
― Carl Gustav Jung
17th Jan 2020
I moved to Paris on 1st Oct 2018. Nearly a year and a half later, I am traveling to India — my motherland — to stay at my beautiful and spacious home.
When I look back, this period in Europe was more focused on personal experiences than professional, both unintentionally and unknowingly.
Moving to a new country alone, going through all the admin work, the cultural shift, and then making yourself feel at home at the end of it…
CAST is a software intelligence company for the top digital leaders in the world. (To know more about CAST, click here).
It believes in investing in the user experience and making them better in the process.
One of the top aspect of the company’s design process is to have critical UX analysis of even the tiniest functional features of the product following the Lean design approach.
By stepping into the user’s shoes through the analysis, CAST tries to improve and better the product purely from the user’s perspective.
Here is one of the design story of a small feature “…
As we knew the objective of the Run analysis dialogue box and what exactly we would want the user to accomplish over there, we were quite a few steps closer to the solution. Check out the link first to understand this article better “UX evaluation of Run analysis_AIP Console”
The first point was to change the title name and button name to make the action more clearer.
The second point was to just show the current version. Hence decreasing one step for the user and making it more efficient by allowing the user to accomplish the task sooner. #Efficiency #Minimalism
When you work in a B2B medium size old company, it’s hard to get catch hold of users to test every single feature because:
Wow! It's a simple yet meaningful article.
I guess, people who have experienced such situations, can understand and feel it more. Thanks for sharing these valuable insights.